CUCKOO’S FIRST BIG EVENT OF 2019!
KUALA LUMPUR, 13 JANUARY 2019 – CUCKOO is still chiming in the new year in a big way as the company recently held a Big Dreams, Bigger Year Summit at Putrajaya International Convention Centre on Sunday, 13th of January 2019.
The summit was attended by 5,000 patrons consisting of members of the public as well as members of CUCKOO’s sales organisations. With the vision to motivate the youth of today, CUCKOO invited 3 influential figures; YB Zuraida Kamaruddin as well as CUCKOO Friends Dr Sheikh Muszaphar and Hetty Sarlene. These invited motivational speakers elaborated on the theme ‘Where Great Minds Grow’.
Kicking off the event was a luxury car show where members of CUCKOO’s sales organisations displayed the crème de la crème of luxury cars that they own, symbolising their successes in the industry.
CUCKOO’S LATEST REMARKABLE AIR PURIFIER WILL ENSURE EVERY CORNER IS FILLED WITH PURIFIED AIR
CUCKOO also introduced its latest air purifier, D Model at the event. Mr Hoe, CEO of CUCKOO Malaysia proudly unveiled the product on stage. Showing happiness, he describes the D Model as “An air purifier that is perfect for big offices or family houses as its filtration capability covers wide areas. It’s great for our vision to provide for Healthy Homes.”
D Model is Malaysia’s 1st corporate air purifier with GOOOD Plan – an innovative payment plan that allows users to choose the amount and duration of payment they would like to commit to.
D Model features
- 360° absorption
- The cylindrical design with 8,200 windows and particle filtration as fine as PM1.0
- Massive coverage
- Perfect for spacious offices
- Air quality detection
- Dedicated sensor detects air quality based on dust fineness
CUCKOO’S BIGGER YEAR
Following CUCKOO’s great strides in 2018, the brand is leaping forward towards greater success in 2019, a year that is estimated to be full of bigger opportunities and achievements.
- Bigger revenue: Goal of RM1 million
- Bigger customer base: 1 million customers
- Bigger Expansion: 900 CUCKOO branches
- Bigger product range: New additions to the product category through the recent launch of Inductrio, Malaysia’s first induction hob with repayment plan
- Bigger brand: Evolve products and services to cater to society’s wants and needs
- Bigger projects:
- Localisation of CUCKOO products through the opening of a distribution centre which is 94,000 sqft and RM104 million in investment
- Establishment of a CUCKOO factory to expand the local market
PROFILES OF MOTIVATIONAL SPEAKERS
- YB ZURAIDA KAMARUDDIN
MINISTER OF HOUSING AND LOCAL GOVERNMENT
Zuraida is a three-time MP for Ampang and is the Women’s Chief for PKR. She champions women empowerment. As such, her topic of speech was ‘Female Empowerment’.
- DR SHEIKH MUSZAPHAR
MALAYSIA’S 1ST ASTRONAUT AND CUCKOO FRIEND 2019
In 2007, orthopaedic Dr Sheikh achieved his childhood dream of becoming an astronaut through his journey aboard Soyuz TMA-11 for the benefit of science and mankind.
Dr Sheikh has inspired a massive number of people through his cosmical journey and that audience has since grown after his talk; ‘An Impossible Dream Became Possible’.
- HETTY SARLENE
SINGER, ACTRESS AND CUCKOO FRIEND 2019
The songstress released her instant-hit debut single “Rindu Aku Rindu” in 2000. Her career then took off and she was catapulted to fame across multiple industries – music, film, and reality TV.
Besides an interview session titled ‘Road to Success’, Hetty performed 2 songs; hit song Rindu Aku Rindu and her exquisite rendition of Mama Do for the audience at the summit.
CUCKOO’s collaborative partners, Watsons, Kinohimitsu, Essenso and CIMB Bank also participated in the event, marking a BIGGER year of continued partnerships and achievements for the brand.
About CUCKOO Malaysia
CUCKOO is a well-known home appliance brand from South Korea. In South Korea, a CUCKOO water purifier is sold every minute and a CUCKOO rice cooker is sold every 10 seconds. Today, CUCKOO has successfully extended its operations to 30 countries across 5 continents. In 2017, CUCKOO’s global turnover hit a record of USD $760 million.
In October 2014, CUCKOO Malaysia joined the CUCKOO family. Within a short 3-year period, CUCKOO Malaysia has sold countless water purifiers to Malaysians through a revolutionary rental plan, and also introduced CUCKOO multi-cookers and CUCKOO air purifiers to the Malaysian audience.
In 2018, CUCKOO Malaysia celebrated a revenue growth of 120%. At the same time, the brand has garnered over 600,000 customers and has established over 600 branches including Brandstores and Brandkiosks since 2014.
For more information about CUCKOO, please call the CUCKOO Careline at 1800 88 8181 or visit cuckoo.com.my or CUCKOO’s official Facebook page, @CUCKOOInternational.
For enquiries, kindly contact
Valerie 6013 290 9012 valerie@180.com.my
Serene 6012 954 9709 serenechoot@cuckoo.com.my
